Disinfection Cabinet Brand Strategy To Fight 3 Giant Big Dream Of Building Power

Disinfection Cabinet Brand Strategy To Fight 3 Giant Big Dream Of Building Power

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 Disinfection Cabinet Brand Strategy To Fight 3 Giant Big Dream Of Building Power

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Recently,




Disinfection




Cabinet Division Big Three Wing, Herbalife, 10000, and have issued a "brand strategy", according to the standard world famous dream of creating powerful disinfecting cabinet, they have to get the name brand in China and in Guangdong province as a breakthrough, increase technology investment, lead Industry Trend




Health




Specification of the road. Just won the famous brand of Guangdong Province Branch Rong Qiu Ming, general manager, told reporters: Branch Wing "to the user-centric" business purpose, "innovation is the driving force, management the efficiency" as the spirit of the slogan, highlight the "health? Green? Leading "Modern Concept and Green Products




Public




Internationalization of the image; Branch Wing introduced products "three guarantees" and the whole service, and always adhere to the "well-satisfied with the services the user" service creed, in




Marketing




Network system up and running, using the authorized agent distribution model, the implementation of marketing




Organization




Flat and network management, to form a company and




Dealers




The interests of the community.




Branch Wing, 10000, and, Herbalife, etc. Big Three agreed that: disinfection cabinet adhere to the "details determine success or failure of" business philosophy, go lean, effective management of the road, to create accurate style




Corporate Culture




. "Section Rong law" focuses on the design, procurement, supply, production, packaging,




Logistics




, Distribution and




Promotions




And so every aspect of the whole process of operating a dynamic grasp, in order to make careful arrangements and real-time control system to constantly optimize the value chain and value-added operation, a clear business objectives and management tasks at the same time, create and deliver real value for customers, enabling customers value maximization; lean and effective management of real philosophy about the meaning and interpretation of management ideas concrete, lean or fine is the "details" of the process of carrier-effectiveness or the effect is the decision of its management "success" scale, the precision of this unique style culture, as




Competition




Tips for winning the spirit and ideological weapon. Import




Talent




Strategy, "the process of value-added" model, the formation of human resources




Capital




Integration advantages of cultivating core competitiveness.




Association of the United Nations said the world famous




: Branch Wing, with its intelligence gathering personnel, technology innovation and strong marketing network penetration, product selection in the industry, from research and innovation to the established professional, serial, large-scale development of the production strategy, after a long-term business practices, better market to achieve its objectives and efficiency targets, and through a larger product size, market size to obtain better economies of scale, cost-effectiveness in achieving the good and the same time, bring considerable social benefits. At present, "Branch Wing" brand Disinfection cabinet of the scale of 60 million units and sales, including horizontal, vertical, wall mounted, embedded, dual-use platform-style wall more than 10 major series, more than 100 kinds of styles, more than 400 kinds of specifications, the volume size in 28 liters to 1000 liters, the length of its product line, type the complete, and the high degree of specialization, widely recognized by the industry; the other hand, from the product market share, its domestic market share 25% of the products sold throughout the market and sold to Vietnam, Malaysia, Singapore and other Southeast Asian countries and regions.




forefront of the market




CRT




TV




Return to human




"Color TV industry today, the technology should take off the cloak of mystery, the real return to the thoughtful features of human nature onto the consumer." Vice president in the digital Leroy Miao Wei-ping view, high-tech areas in the color TV Applications should be divided into display of fashion and popularity of period. To this end, Leroy the "Myriads of Lights"




Digital TV




Launched a major promotion campaign strategy: In pursuit of the domestic color TV industry, the occasion of flat-panel TVs, Leroy Zeyi digital high-definition technology to benefit consumers, gradually eating away 90% of the total color TV industry over the CRT market.




It is reported that Guangzhou's newly launched digital Leroy Smart touch generation of technology products??? God mirror A2P, CRT market is becoming a hot model. According to Miao Wei-ping description, the product from the "11"




Golden Week




On the market, popular, has a record single-week sales of more than 30,000 units of high-end CRT product record. Canton




Suning




Electric official said, humane application of technology is becoming a trend, such as Leroy TV's touch technology




TCL




Typical thin




LCD TV




Independent




Sound




Functions are all outstanding in the market. TV's touch present Leroy technology has attracted attention of many color TV giants, including Samsung, TCL,




Changhong




Including




Brand




Are in their middle and high-end products has been applied.




Industry analysis, Leroy's success, in fact, represents the human application of technology in the TV area of success is the success of market segmentation strategy. Highly sophisticated in the industry, product homogeneity severe cases, the market showed the structural features of the excess. In today's highly competitive market, can strategically market segments, realize the difference operation is the key to survival and development. Times reporter Liu Li