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Okay for those who are new to this, I will quickly explain that a squeeze page or opt in page a page where you send prospective leads in order to collect their email address and become a part of your list.
A lot of people either do not create a squeeze page, or fail some crucial elements and as a result, they do not get the sign ups they require to build a successful list.
Follow the tips outlined here and you should have no trouble creating a very successful squeeze page that delivers lots of targeted buyers, straight to your door/email.
The first thing you need to understand is that the squeeze page is for the sole purpose of collecting emails. Forget about trying to make a sale here, so get rid of any ad sense, or affiliate links. Keep it all very clear, simple, and free from distractions. If you have a lot of outbound links, you will decrease the conversion rate of people who subscribe, so be aware of everything on your squeeze page and lose anything that is does not need to be there.
Whilst you don't want it to be cluttered, you do want to have some compelling text, but try to keep it all on target and within 300 words. It is important that you include the benefits of signing up and definitely keep your focus on what is in it for them.
A lot of people miss this area and most people are very hesitant to provide contact details, so be sure to include your privacy policy. Make them aware that you will never spam, rent or sell their email address. This will help to build their trust.
Always provide a good offer. Most people provide something for free to entice the person to opt in. This can be a free e-book, newsletter, tips, product or coupon. The choice is endless. This is not compulsory to do, but will increase the amount of sign ups you receive dramatically.
It has also proven to be very effective to put your opt in box in the top right corner of the web page. It is easy to see, prominent and will help to visually draw the prospect to it.
A great idea is to have a look around at other marketers in your niche and see what their squeeze pages look like. If it makes you want to sign up, that's a great indication that they have a very effective squeeze page. If you wouldn't sign up in a million years, think about why and don't repeat those same mistakes with your squeeze page.