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Just this week an important network marketing company went under. iLearningGlobal decided to completely abandon their network marketing side and their distributors were left out in the cold. As shocking that it was to me I am certain it was even more of a shock to them. Envision all the time and money put in just to watch it go down the tube. Almost makes you want to throw in the towel! However allow me to encourage you to stand strong and fight for your right to a profitable future. And allow me to assure you there are several things you are able to do to make sure your future in the Internet Marketing world is on strong footing.
Who Are you?
The above mentioned example of iLearningGlobal is among the reasons you need to be your own man. Branding – creating your own message that informs others what you are all about – is so crucial to your business success. You cannot be known for a company – you have to be known for who you're and what you offer others. If you're not quite sure what branding is consider some well known things like Kleenex tissues. No one today says, "Can you hand me a small hand size tissue." They say, "Can you hand me a Kleenex?" That's branding and yes it works for people too. Exactly what do you think when somebody mentions John Wayne? Immediately a visual image of a cowboy and somebody that represented America pops into our minds. That's branding. When you develop a strong brand you won't fall apart if one of the companies you work with goes under.
Multiple Streams of Income
It is also not smart to put all your internet marketing eggs in one basket. Then when one company folds, as they do, you are not totally without income. Creating multiple streams of income is always a wise idea. You'll want to develop different ways of making money as well. Internet marketing isn't simply restricted to one type of revenue. And you can complement your Internet Marketing business with such things as direct sales, product or service creation as well as website ad revenue.
Stand Strong
By becoming a leader in your field, creating a strong brand and creating multiple streams of income you're not at the mercy of any one business. You are in control of the future. Learn to turn your losses into gains and grow from the experience. Stand strong and the ever changing world if internet marketing will be something you grow with not something that tears you apart. Don't let a situation like what happened at iLearning Global destroy what you have worked so hard to build.