Are you looking this product? Now you can get product in ePub Format,just following step by step until finish you will be guided downloading this book for free, Enjoy it.
The logo of a company is the face of an organization. A corporate logo should be attractive, impressive and bold so that it can create an everlasting impression on the mind of an onlooker. It should relate to the product or service of the company. An organization should convey a message to a viewer through a logo. The emblem of an enterprise should be strong and appealing to hold attention. It should be unique from the rest of the trademarks of the competitors. When people view a company's logo, they should get an impression of the high quality products and services. In other words, it should represent the valuable assets of a company. A businessperson should consider all these factors while designing a logo for his enterprise. One should design a logo carefully as it is a brand image of an organization.
Logo designing is a unique blend of creative and technical aptitude. The appearance of the graphic symbol should be simple. The simplicity brings clarity to the graphic and makes it clearer to a viewer. A viewer is able to comprehend the elements in the graphic emblem. Avoid cramming of the alphabet or designs together. A complicated design can create a negative impact on the mind of a viewer, as he can get confused. An onlooker is able to grasp a lucid logo faster and can remember it for longer. The size of the logo also matters in its appearance. You are able to reproduce a large size of the graphic emblem on various business materials with ease. The large size gives clear appearance when used to print on press releases, newsletters, invoices, contracts, proposals, corporate stationary and other such materials. Colors create a visual impact on a viewer's mind. The use of color makes a graphic more attractive and memorable. A human mind is able to absorb attractive pictorial details more easily than only a text. The color should always match the theme or reflect the nature of the business. One should not use more than two to three colors, as it will not give a clear representation of the graphic. If many colors used in the logo, the consumer might get puzzled. You can save printing costs with less use of colors as compared to printing a full color logo.
Creating great logo designs is a task of extensive market research, artistic skill and technical knowledge. Hence, an entrepreneur should design a logo with care to come out with the best results.