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Branding is all about business image. It is about the way your customers perceive you. Branding helps how your company is different from your competition, and how your customers will benefit.
Your goal is to make a connection with the customer, giving them something of value that meets their needs. Audience is everything. You must know the audience that you are targeting. Then, you can make an informed decision of which JV Giveaways you want to enter. After you have determined who your customers are, you can decide which free product you want to enter in the JV Giveaway. As you are creating your brand, you need to be consistent.
Only enter JV Giveaways that are consistent with your business or name brand. For instance, I was just invited to enter a Health and Fitness JV. I won't do that, because it is not consistent with the brand I'm trying to establish. Choose your JV's carefully. Always keep in step with your company's vision and mission. You never want to look the same as the rest of the companies you're competing with.
Even with JV Giveaways, you CAN stand out from the crowd. The image you put up of your products, the description of your product, your landing page and even your download page should all help to show off your brand. When you're establishing your brand, it is important that you add value with everything you do. Make yourself and your company valuable to the customer. Never enter a product in a giveaway that is of little or no real value.
Give a product that will meet your customer's need and then increase its value by giving your customer something extra. For instance, I usually include giveaway rights to the products I enter. With those rights, I include an image of the product so the customer can put it up on their website when they're offering it to their customers. To sum up, branding is all about the image of your business, how your target market perceives you.
To ensure your brand speaks of who you are and what your company is about, stay consistent. Everything you do, giveaways included, needs to stay consistent with your brand. Make yourself and your company valuable to your customer. I hope this has given you some ideas of how to build your brand through JV Giveaways. For more information on free and frugal ways to grow your business, go to www.frugalebizproducts.com.